Occupational Employment Statistics


DETAILED OCCUPATION DATA

27-3031 Public Relations Specialists



Engage in promoting or creating an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media.

Geography EmploymentEmp SE*Percentiles
Mean10th25thMedian75th90th
Northwest Minnesota 19021$26.75/hr$18.07/hr$21.55/hr$26.23/hr$31.95/hr$37.00/hr


IndustryOES Employment (Statewide)OES Median Wage (Statewide)
Natural Resources and MiningN/A$37.89/hr
Construction20$27.80/hr
Manufacturing200$32.68/hr
Trade, Transportation and Utilities370$24.12/hr
Information160$29.39/hr
Financial Activities620$29.70/hr
Professional and Business Services1,380$30.59/hr
Education and Health Services1,430$28.09/hr
Leisure and Hospitality170$24.38/hr
Other Services910$29.03/hr
Public Administration490$31.98/hr
 
Geography EmploymentMedian WageProjections
% Change 2016-2026
Northeast Balance of State 40$24.76/hrN/A
Grand Forks ND-MN MSA 60$25.60/hrN/A
La Crosse WI-MN MSA 80$25.67/hrN/A
Rochester MN MSA 80$28.39/hrN/A
Mankato-North Mankato MN MSA 90$24.64/hrN/A
Southwest Balance of State 150$21.05/hrN/A
Southeast Balance of State 160$25.81/hrN/A
Southwest Minnesota 180$24.26/hr4.2%
St Cloud MN MSA 180$21.85/hrN/A
Northwest Minnesota 190$26.23/hr5.7%
Duluth MN-WI MSA 190$29.47/hrN/A
Northwest Balance of State 190$27.38/hrN/A
Fargo ND-MN MSA 200$27.03/hrN/A
Northeast Minnesota 210$28.59/hr8.3%
Southeast Minnesota 220$26.96/hr2.5%
Central Minnesota 390$21.67/hr5.9%
Seven County Mpls-St Paul, MN 4,580$30.25/hr10.0%
Minneapolis-St Paul-Bloomington MN-WI MSA 4,730$30.10/hrN/A
Minnesota 5,780$29.10/hr8.8%


Occupations EmploymentMedian WageProjections
% Change 2016-2026
Advertising and Promotions Managers 390$56.30/hr7.3%
Agents and Business Managers of Artists, Performers, and Athletes 200$23.55/hr8.0%
Market Research Analysts and Marketing Specialists 15,120$34.09/hr20.1%
Writers and Authors 860$30.19/hr6.2%
Marketing Managers 8,350$65.97/hr8.3%
Fundraisers 1,990$27.64/hr11.0%
Producers and Directors 1,360$31.32/hr8.8%
Library Science Teachers, Postsecondary 110$71,765.52/yrN/A
Editors 1,600$26.51/hr-5.7%
Communications Teachers, Postsecondary 560$63,874.64/yr4.4%


  • Respond to requests for information from the media or designate an appropriate spokesperson or information source.
  • Confer with other managers to identify trends or key group interests or concerns or to provide advice on business decisions.
  • Update and maintain content posted on the Web.
  • Coach client representatives in effective communication with the public or with employees.
  • Establish or maintain cooperative relationships with representatives of community, consumer, employee, or public interest groups.
  • Write press releases or other media communications to promote clients.
  • Write press releases or other media communications to promote clients.
  • Prepare or edit organizational publications, such as employee newsletters or stockholders' reports, for internal or external audiences.
  • Confer with production or support personnel to produce or coordinate production of advertisements or promotions.
  • Prepare or edit organizational publications, such as employee newsletters or stockholders' reports, for internal or external audiences.